Friday, January 30, 2009

Batch Processing with Adobe Photoshop

By David Peters

If you are not quite familiar with Photoshop, this program has these wonderful little features called Actions. These Actions have many different uses from creating remarkable effects to maximizing your productivity and of course they can always be counted on to handle the common and tiresome tasks that are nothing more than time consuming.

I only just discovered the wonder of Batch Processing. I'm dedicated and detail oriented, but sitting in front of the computer adjusting the Hue/Saturation for the countless number of photos taken at my son's first birthday was simply out of the question. I did find a more than happy solution in Batch Processing.

When you're creating an action you need it to do one thing: Something. In my case, I needed to change the Hue/Saturation for 75+ images from blue to my "trademark" teal. Maybe you need an action for a different purpose, but humor me and tell yourself, "Hey, I need to make my image the same color as hers!" Next, you'll need something to work on. Get a small image, like an icon, preferably the one I'm using for this tutorial.

Now go to Window - Actions and make sure it is checked. If it is, you should see a tab in the Layers Palette labeled, of course, Actions.

Click on the arrow button to enter the Actions menu and then "new Set." This will create a folder for your newly created action (the folder is not mandatory, but it does help with organization.)

Now go back to the Actions menu and choose "New Action." Have an idea of the steps you'll need to take and their order before recording an action. Since this is a fairly simple action, you will master this in no time at all.

Next comes recording. Begin by clicking on the little circle icon in between the square and the triangle at the bottom of the palette. Once that is selected everything you do in Photoshop will be recorded until the end of action. If you do the wrong step no worries, simply stop the action by clicking the square icon and return to your last step.

For my action, the first thing I need to do is change the Mode of the image to RGB, since .gif files are saved in Index mode which don't take too kindly to colorization. So with the action recording, go to Image - Mode - RGB. Now take a look at your Actions palette, it should look like this:

Next, we need to remove the image of it's current color to make adding our own color easier to apply, so go to Image - Adjustment - Desaturate.

Now that we have a naked grey image, we need to add some color. Make sure your action is still recording and go to Image - Adjustments - Hue/Saturation. I have the settings for my teal color saved in a .ahu (Hue/Saturation) file already so all I have to do is click Load and select Teal.ahu, but since you don't have that you'll have to use the sliders. Use these settings for my color:

Finally, we save it for the web. Check that your action is still recording and go to File - Save For the Web and set your file type and optimization settings. I use the customary GIF settings. Choose the destination directory and save.

Now you can press the square button on the actions tab and stop recording. To put your newly created action into action, we'll need to do a Batch Process. A batch process will take all the images in a specified directory and apply whatever changes were recorded in the action.

Begin by going to File -Automate - Batch and make sure the name of the Action Set you just made is in the first dropdown list and the name of the Action is in the second. Set the third dropdown box (next to Source) to Folder and use the Choose button to find your duplicated or created folder of images. For destination, you can leave it set to it's default "None" to have the action applied and saved in the source folder, or save the "actionized" images into a separate folder. Click OK once you have everything set to your liking..

Now you can sit back and watch your images color themselves because you're using Actions and Batch Processing to do your tedious work. - 16039

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Managing Without SEO Tools

By Simon M Skinner

You probably already know how important search engine optimization (SEO) is for your website and online business. However, you may not realize that tools for SEO are extremely important as well. In fact, you can't properly do SEO if you don't have the right tools. Why? Well, let's take a look at what these tools can do that you can't do without them.

However, there are a lot of different SEO tools out there and not all of them do the same things. In this article, we'll cover three kinds of SEO tools which are must-haves for any web based business owner who wants their business to thrive in the competitive world of online business.

SEO Tool #1 - Backlink Checkers ? A backlink checker can be extremely helpful in getting more out of your business' online presence. Backlinks (links which point to your website from other sites) are great for increasing your page ranking and of course, they provide another way for people to find your website. It can be useful to know who is linking to your site and how many sites link to your own. These tools can even tell you how well your competitors are doing when it comes to backlinks.

You'll Be Able to Check Your Website with the Right Tools With the right SEO tools, you'll also be able to check your website. It's important that you keep your website in great shape if you are going to bring in visitors and keep them coming back. With excellent SEO tools, you can find out if there are broken links, about the keywords that bring you the most traffic, and if there are any errors in your site map. This would take forever if you did this on your own.

Track the Sites that are Linked to Your Website Another reason you need SEO tools, is that these tools help you to track the sites that are linked to your website. It is very useful to be able to know how many sites are linking to your site. With the right tools, not only can you find this out, but you can also find out about sites that link to your competitors' websites as well. As you can see, you will not be able to accomplish proper SEO without the right SEO tools. The right tools can make all the difference in the SEO of your site. So, if you want the best possible results from your website and the SEO that you put in place, make sure that you are using the best possible SEO tools. - 16039

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What To Expect From Mp3 Cases?

By Anne Ahira

When it comes to accessories, the MP3 player market has exclusively cornered the market. You'll accomplish everything from sedan equipments to color-matching headphones manageable . Though , one of the most essential accessories we possibly will purchase are MP3 cases. Not only may possibly they assist your player show elite but they may possibly also be a strong method to increase its longevity.

Benefits of MP3 Cases

One of the most obvious benefits of MP3 cases is they protect your player. Most of these players are small and tend to be more fragile than you might imagine, especially when it comes to the screen. Those screens were welcome additions but they are also the number one source of damage, including cracks, scratches, and more. Even if you try to be extra careful, you can't always prevent damage from occurring, especially if you're carrying your player in your purse, pocket, or backpack.

The MP3 cases, however, can be a good protection device, especially for the screen. Most come with a protective layer that covers the screen so it won't be as vulnerable to scratches and cracks. Of course, having a good layer of padding in the MP3 cases is also good because it can prevent the screen from shattering or the player from breaking in the event that it is accidentally dropped.

Mainly MP3 cases are also obtainable. You won't have to remove your actual player from the case in order to apply and enjoy it. That's because MP3 cases are normally designed exclusively for particular models of players. That means the design of the case may possibly work around features of the player, such as the headphone port for the Zune or the scroll wheel for the iPod.

Unique Style & MP3 Cases

Besides the safety MP3 cases possibly will supply they possibly will also assist we present your player a special seem that would otherwise be not possible Even if we choice a player that comes in a number of stylish colors, you're bound to see other persons who have a copy model. Though , if we spend in some MP3 cases we could create your player appear very fashionable. In fact, we could even alter up the look of your player to equal the rest of your outfit if you wanted to.

MP3 cases can also give your player a more mature look. The black leather cases are a bit more upscale and can be a good addition for players that are a bit on the bright and colorful side which may not be appealing to some men or business professionals.

Increased Value

One of the other reasons to purchase MP3 cases is simply that they will help you get the most value from the player you own. Because they can offer solid protection, your player is more likely to keep on playing for longer than it would without the benefit of MP3 cases. You might consider these cases to be a better investment than extended warranties. - 16039

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Thursday, January 29, 2009

Email Marketing and The Mailing List

By Sam Ernie Orion

We all know that every aspect of Internet marketing has a specific tool that helps to drive traffic and sales, and any email marketing campaign is no different. What you need to concentrate on here is developing and building up a mailing list since that is the real cornerstone of any successful email marketing campaign. Remember that there is no denying the power of a well run email marketing campaign and with that in mind there are specific things you can do to ensure that your mailing list is strong and healthy.

Offer Something For Free

One of the oldest advertising gimmicks in the book is still one of the more effective. Its important to keep in mind that you really want your mailing list to have opt in clients. Those are the people that are much more likely to read what youve got for them, and offering this kind of incentive will push them to sign up. One of the more effective techniques is to get a content writer to write a free ebook and then offer the use of it as a bonus for signing on.

Contests

People love to be included in interactive events. Sponsoring a contest on your site draws people in to sign. There is one drawback that youll need to be aware of if you travel this route. Not everyone who subscribes in this manner will eventually convert into a sale. Many of the people that you attract this way will be people habitually playing all the contests looking for the latest freebie.

Article Marketing

This is one of the most tried and tested methods used today. Hiring a ghost writer who will work for a reasonable fee all but ensures that youll get a series of professional articles submitted that cant help but eventually build your mailing list.

Directories

Again, this is one of the more traditional but effective methods used on the Internet. Business Directories are a great way of getting your name out there in cyberspace so that you can draw the kind of attention that will help to build your mailing list in the end.

Of course there are other methods that include ad swaps and hover ads, but the major point here is that you want to have people subscribe to your mailing list. That way, youll already have their willing attention and the buildup on your mailing list will result in a solid email marketing campaign. - 16039

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Content Is Critical For The Best In Web Design

By Sam Ernie Orion

When youre looking for the best results that you can get when it comes to your web design, you need to consider much more than the graphics, logos and navigation bars to get and keep customers at your site. As well, all the best seo techniques will get you the traffic thats the Holy Grail everyone seems to be after, but youre going to need great compelling content once you get the prospects to your door.

Content Is King

Theres a common mistake that seems to be disappearing but while it was prevalent, it cost many otherwise well designed websites business. It seems that businesses were either being told or they had decided on their own that keywords were to be stuffed into the content like pennies into a piggybank.

It was easy to find websites that had the increase in traffic that they were looking for but garbled content that met prospects when they arrived at the site. To that end, many businesses found that while their traffic increased, they had a low conversion rate that was due in part to the bad content.

Expanding Technologies?

And still there are others who think that the latest technologies might offset the need for good web content. They point to the advent of video for websites as a possible alternative for good well written web content, and while video is one of the major driving forces behind more conversions, it works best with good content and not in spite if it. Consider an example.

Professional Videos

Someone selling plumbing on the Internet wants to have the very best web design. They decide to hire a top notch seo company that drives the traffic to their site where the owner has made a professional looking video where he demonstrates why his product is the one the consumer cant do without. The consumer is taken by the way that the product has a face and is further attracted by being able to see how the thing theyre considering actually works.

All thats left to really seal the deal is more in depth information that the person can refer to at will, something they can read as many times as they want to give them the full package of rounded out information. Some information like statistics is always best referenced as written web content on the page. - 16039

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Data Backups Make Business

By Daniel M. Dugal

When youre looking for the best safeguard of you mission critical data, theres no need to look any further than a solid online backup service that has a background in data backups. Be careful. Although there are computer repair services that have remote data backups elements, hiring a firm that specializes in the field will be a better investment in the long run.

Software Elements

Take the time to get to know what theyre offering. A Business-Class Backup Service will be have an outstanding customer service department that can guide you through all the essentials, and a good jumping off point to start with is the online backup software thats offered. As an example, take a look at what one of the leaders in the field has to offer. Protecting over 500 million client files means that remotedatabackups.com has earned its place at the top of the heap. And their software programs are a big reason why since they offer,

* Online File Sharing. This is one of those things that you think you might not need until you find yourself without it. Heres how it can increase productivity. With the online file sharing capability that you can get at remotedatabackups.com, you can work on a file at home, save it to your RDB account, and then work on the same file at the office. Theres no need to fret all night over something that you need to do in the morning. One of the other advantages is the fact that you can streamline what you want to share. You can get to directories or entire drives with this application. * File Versioning. Although that might sound like a complicated technical term, file versioning is really just about the ability to go back and find something youve already worked on. This is a great way to keep track of historic data and with this application, theres no need to wait for your IT tech to show up.

Its no surprise that the online backup software that comes with any of the data backups that you choose should have the best features. Since the software is always one of the critical elements, youll want to look carefully at what it can do for you. Remember that the need for data protection is directly tied to your ambition in the business world. The bigger you get, the more your mission critical data is at risk. - 16039

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Why You Need Online Backups

By Daniel M. Dugal

Why any business owner needs online backups is a fair question. Many business owners tend to think that the computers they use afford all the protection that they need, and that by buying a few CD Roms or flash drives that can cover themselves when it comes to the right data security. Sadly, this isnt the case at all. The threats that can attack an online business are so varied in todays world its essential that the smart business owner get the best in online backups that have an off site option as well.

Other Features

And of course there are other things that youll need to look at so that youll be sure that youre getting the right online backup system. First and foremost is the online backup software that comes with the package that youre looking at and to be sure that youre making the right decision, you need to go over all the software features carefully.

When selecting one of these data protection companies, you need to look for:

- An element that ensures Easy File Restores. Thats a blanket statement for the job that any online backup storage facility will do for you. You need be able to get to files that have been corrupted or some how lost quickly and easily. If a company cant do that for you, nothing else they can do matters.

- Of course it stands to reason that youll want to get a Remote File Access feature working for you as well. The best of these companies like remotedatabackups.com will offer you a feature whereby youll be able to retrieve files form any other computer that can hook up to the Internet.

- One of the other critical ingredients is an Automatic File Backup feature. Every night automatically, any company that you choose to work with should supply this feature because were all human and sometimes we forget.

Looking for the best most suitable data protection company can be quite daunting. There are several elements that need to come together so that you can feel comfortable about the decisions that you make. At the top of that list is the online backup software that they use, but of course your decision should be based on more than that.

Remember that you need to be aware of any companys data storage facilities as well to make sure that you get the best package. - 16039

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