Saturday, November 29, 2008

How To Make Article Marketing PAY - Get More Clicks To Your Site

By Neeraj Varma

This is a series of 25 articles that will help you make more money from your articles.

There are several good courses on article marketing but I've never seen one that talks about the money-making aspect of the business. They all talk about the writing of the article and the resource box in general terms. You need to know exactly how to get people to click your affiliate link or the link to your website.

You will often find advice like "you should never say everything" and "leave out crucial details so they have to go to your link to ge the answers", etc.

The reality is that when you actually start writing, it is hard to know what to write and what to leave out. And really, is that all there is to it?

There must be proven techniques to get people to notice the resource box and click the link. Invariably, the writers of the article marketing courses don't understand that people need help with that.

If you start to look at some of the articles in the article directories you'll find that most articles are junk. They don't provide any useful information, provoke thinking, arouse curiosity or anything that would motivate people to take action.

You'll learn exactly what works and what doesn't in this series of articles. Here are some examples of the kinds of topics you will see:

* Did You Know That The Goal Of Your Article Can Determine Whether Or Not People Click On Your Link

* How To Attract Attention To Your Article From The Point Of View Of The Search Engines

* How To Attract Attention To Your Article From The Point Of View Of Your Target Market

* Learn Specific Techniques To Increase The Interest Of Your Reader To The Point That S/He Is Almost Hypnotized By The Subject Of Your Writing

* Surefire Ways To Establish Credibility So Your Reader WANTS To Follow Your Suggestion To Go To Your Website Or Affiliate Link

* How To Provide So Much Value That Your Reader Will Feel Obligated To Give Back (By Clicking Your Link)

* Learn All The Details On Finding The Right Keyword Basis For Your Article

* How To Research Effectively So You Find The Key Piece Of Information That Will Make You A Hero In The Eyes Of Your Reader

Many of these topics resemble what you would find in copywriting courses. However, article marketing is a little different. You need to know how to apply the copywriting principles for article marketing.

You will be able to apply the principles of "Click-Inducing" articles to any subject. - 16039

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