Copywriters are pursuing freelance copywriting more and more these days because of the great opportunities it offers. If you're interested in freelancing, then here are some basic pointers to help you get an idea of what is involved.
1. Learn when to say "no." Freelance copywriters have to know when to say "no." At times you will have to say "no" to new projects because your schedule won't allow for more work, and knowing when that point has come is very important. Otherwise you can jeopardize your entire business by taking on too much work and inhibiting yourself from meeting your deadlines. Other times you have to say "no" to the suggestions your clients offer. Remember that you are the advertising expert and they are not, that is why they are hiring you. You must be able to say "no" and offer a better alternative in a gentle way.
Sometimes clients will insist on a particular point, if this is the case then you have to learn how to compromise without surrendering. Learning how to manage persistent clients will make your life a lot easier. There are also situations from which you just need to walk away. These kinds of clients are not worth the money or the time.
2. Be polite, persistent, and positive. Always be polite with your client and listen to their desires intently. You need to be persistent on two accounts: Looking for work, and sticking by your ideas. This will help your success greatly.
3. Educate yourself. There are always new things to learn and the most successful copywriters see themselves as lifelong students. Learning new ways of writing copy will help your business stay competitive. There is plenty of material out there, so go ahead and start learning.
4. Remember to relax. Most people switch to freelancing to escape their stressful work environment, so it doesn't make much sense to make your new work environment as equally as stressful! So make sure that you relax, put it in your schedule if you must, but just make sure to do it. Consistent relaxation also helps you write better and faster. So in the end, you'll be happier and more productive if you take time to relax.
5. Learn to keep a positive attitude. In order to be successful, you have to love your job, even in the hard times. If you let the stress of your work consume you, then you will come to hate your job and miss out on all the great opportunities that freelancing has to offer. So learn to keep a positive attitude now.
6. Nurture your personal life. A successful person is also a well-rounded person. You need to have a well-nurtured personal life for you and your family's emotional health. Even though you're working to be more successful as a copywriter, your personal life is far more important than your occupation. If you become super successful but neglect your friends and family, then all you have is a really nice empty house.
7. Always practice honest work ethics. You need to be a person of love, honor and integrity. Therefore, don't make any promises you can't keep. Be honest with your clients. Tell them if you're failing to meet a requirement and try to make it up to them. Never give moral ground in order to gain economic prosperity, and always be ethical when conducting business arrangements.
8. Learn to manage your business. Freelance copywriters run every aspect of their business and need to know how to do it well if they are going to be successful. Read up on how to effectively run a small business and know the laws that can protect you.
You should always be aware of the most recent ethical standards, laws, and tax reforms. You should also update yourself with the current pricing guidelines, learning new effective negotiation skills, and looking for better ways to maintain your records.
9. Do not take rejections personally. Your personal worth and intrinsic value is not determined by what you do or how much money you make. Therefore try to keep a professional composure when clients reject you and do not take it personally. There are plenty of reasons that a client can reject your bid that has nothing to do with your ability to write good copy.
10. Do not miss deadlines. This is very important. Missing deadlines will crush your chances at success. Therefore you have to learn to manage your time well.
Hopefully this article helped you better understand the word of freelance copywriting. There is plenty of information out there if you're interested in learning more about freelance copywriting. - 16039
1. Learn when to say "no." Freelance copywriters have to know when to say "no." At times you will have to say "no" to new projects because your schedule won't allow for more work, and knowing when that point has come is very important. Otherwise you can jeopardize your entire business by taking on too much work and inhibiting yourself from meeting your deadlines. Other times you have to say "no" to the suggestions your clients offer. Remember that you are the advertising expert and they are not, that is why they are hiring you. You must be able to say "no" and offer a better alternative in a gentle way.
Sometimes clients will insist on a particular point, if this is the case then you have to learn how to compromise without surrendering. Learning how to manage persistent clients will make your life a lot easier. There are also situations from which you just need to walk away. These kinds of clients are not worth the money or the time.
2. Be polite, persistent, and positive. Always be polite with your client and listen to their desires intently. You need to be persistent on two accounts: Looking for work, and sticking by your ideas. This will help your success greatly.
3. Educate yourself. There are always new things to learn and the most successful copywriters see themselves as lifelong students. Learning new ways of writing copy will help your business stay competitive. There is plenty of material out there, so go ahead and start learning.
4. Remember to relax. Most people switch to freelancing to escape their stressful work environment, so it doesn't make much sense to make your new work environment as equally as stressful! So make sure that you relax, put it in your schedule if you must, but just make sure to do it. Consistent relaxation also helps you write better and faster. So in the end, you'll be happier and more productive if you take time to relax.
5. Learn to keep a positive attitude. In order to be successful, you have to love your job, even in the hard times. If you let the stress of your work consume you, then you will come to hate your job and miss out on all the great opportunities that freelancing has to offer. So learn to keep a positive attitude now.
6. Nurture your personal life. A successful person is also a well-rounded person. You need to have a well-nurtured personal life for you and your family's emotional health. Even though you're working to be more successful as a copywriter, your personal life is far more important than your occupation. If you become super successful but neglect your friends and family, then all you have is a really nice empty house.
7. Always practice honest work ethics. You need to be a person of love, honor and integrity. Therefore, don't make any promises you can't keep. Be honest with your clients. Tell them if you're failing to meet a requirement and try to make it up to them. Never give moral ground in order to gain economic prosperity, and always be ethical when conducting business arrangements.
8. Learn to manage your business. Freelance copywriters run every aspect of their business and need to know how to do it well if they are going to be successful. Read up on how to effectively run a small business and know the laws that can protect you.
You should always be aware of the most recent ethical standards, laws, and tax reforms. You should also update yourself with the current pricing guidelines, learning new effective negotiation skills, and looking for better ways to maintain your records.
9. Do not take rejections personally. Your personal worth and intrinsic value is not determined by what you do or how much money you make. Therefore try to keep a professional composure when clients reject you and do not take it personally. There are plenty of reasons that a client can reject your bid that has nothing to do with your ability to write good copy.
10. Do not miss deadlines. This is very important. Missing deadlines will crush your chances at success. Therefore you have to learn to manage your time well.
Hopefully this article helped you better understand the word of freelance copywriting. There is plenty of information out there if you're interested in learning more about freelance copywriting. - 16039
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For tips, tricks, and tactics of a sought-after web copywriter, visit the site of Copywriter Ray Edwards. Claim your free podcasts, marketing tips, videos and free copywriting advice.
